Choosing the perfect bike lights for night riding is essential for extending your cycling adventures into the evening. As daylight hours diminish during spring, fall, and winter, having reliable bike lights becomes crucial for safety and enjoyment. Unexpectedly finding yourself riding in the dark is common, which underscores the importance of selecting the right lighting […]

In honor of National Bike Month this May, our team members throughout ERIK’S markets—which stretch all the way from Minnesota (where we started) to South Dakota, Iowa, Wisconsin, Illinois, the Kansas City area, all the way down to Scottsdale, Arizona—have offered their suggestions for the best biking trails in their location. For each of the […]

Ready to take your bike on an adventure but don’t know how to safely bring it along with you? Sounds like you need a car rack! With summer upon us, now is the perfect time to find a new rack for your vehicle and bring your beloved bike(s) to your next vacation destination. In this […]

Every part of SRAM’S RED AXS groupset has been refined to create an effortless ride, including light brake feel, comfortable ergonomics, smooth front shifting, fully wireless connectivity, and expanded gearing choices to fit every rider. RED is packed with features like accurate and reliable power measurement, new shift points, and greater braking adjustability, all while […]

We hope you’re making the most of National Bike Month this May and getting out on two wheels to enjoy the ride as often as possible. Throughout the month, we’ll be posting about various National Bike Month activities and events to celebrate the arrival of perfect biking weather. Check out our first post, about the […]

Road or gravel? Five miles or five hours? Climb or descend? More power or less weight? The Specialized Creo 2 electric road bike isn’t about having to choose. It’s about having it all. With more power, bigger range, a lighter weight, huge tire clearance, and Future Shock 3.0 assembly, the Specialized Creo 2 is category-defying, […]

The 2024 Specialized Roubaix SL8 is Specialized’s updated entry into the endurance road category. They made the Roubaix lighter, faster, and smoother than its predecessor. The new Roubaix SL8 takes Specialized’s philosophy of “Smoother is Faster” to the next level. The Roubaix SL8 is made for the person who wants to push their bike to […]

The Aventon Soltera.2 brings a sense of freedom and joy to riders’ daily routine, allowing them to enjoy the journey between responsibilities. It’s designed for city commuting, fitness riding, path riding, and more, making it a versatile solution for riders looking to embrace a new way of getting around while having fun and reducing the […]

One Bike to Rule Them All The Tarmac SL8 creates unprecedented speed with a combination of aerodynamics, a lightweight frame, and ride quality previously thought impossible. After eight generations and over two decades of development, it’s more than the fastest Tarmac ever—it’s the world’s fastest race bike. Are your legs ready? The World’s Fastest Race […]

The Rocky Mountain Solo Gravel Bike is designed to take you on an adventure. Whether it’s long gravel rides, loaded-up bike camping trips, single-track, or simply your daily commute, the Solo is the one bike that does it all. The blend of lightweight and speed paired with compliance and tire clearance gives the rider the comfort […]