WHAT MAKES THEM SUPER
In 2016, a group of friends came together to create the ultimate adventure vehicle. With nothing like it on the market, their mission was to make a bike imbued with style, speed, and spirit. What began as a Kickstarter campaign with a goal of 25 bikes quickly snowballed into the viral sensation that yielded more than 500 orders, jumpstarting the movement that became SUPER73.
Without investor backing or a marketing budget, SUPER73 built a brand encompassed by creators, artists, celebrities, and athletes. Their community of early adopters, now affectionately coined "the Super Squad," put the brand on the map, wowing their family members, neighbors, and coworkers with "the wildest bike" they've ever seen. Weekly group rides started in Orange County but quickly spread to every corner of the US. Everyone who rode with SUPER added their fingerprint to the brand as it continued to spread worldwide. Custom bikes for Post Malone, Madonna, Will Smith, Anderson Silva, Paris Hilton, and dozens of others boosted SUPER73 to fame through viral videos and social content.
Years later, with hundreds of thousands of riders globally, they have become a tastemaker in the electric space, inspiring many to follow in their footsteps as they continue to define and design a new market of two-wheel transportation.
Z-SERIES
The Z-Series collection features a lineup of some of SUPER's most convenient and effortless models. Whether you're new to the world of e-bikes or just starting out, these models are a must-have for anyone looking to explore in comfort and style.
- Top speed 20 mph
- 25-35 mile range
- 600W nominal motor
S-SERIES
If you're looking for a collection of SUPER's most iconic and recognizable e-bikes, the S-Series is for you. Whether you're exploring your city or gearing up for an urban adventure, this lineup guarantees a legendary ride.
- Top speed 20 mph
- 25-35 mile range
- 500W nominal motor
- 30% more torque
R-SERIES
SUPER73's collection of R-Series models offer an answer to the call of adventure for those craving a more daring riding experience. Explore some of our most thrilling ebikes and push the boundaries of electric exploration.
- Top speed 20 mph
- 40-50 mile range
- 750W nominal motor
MZFT
A bike with both bark and bite. This rebellious little road dog was formulated specifically for the nonconformists ready to ride outside the lines. Super73 re-imagined their classic form factor and got a little punk with it, adding a modular second battery for longer rides, internal lockable storage for added security, and our sturdiest frame yet for extra durability.
- Top speed 20 mph
- 25-35 mile range
- 500W nominal motor
- Optional modular secondary battery
WANT TO LEARN MORE?
Check out our How to Choose an Electric Bike guide, view our Safety Tips for Riding an Electric Bike to learn about safe practices with electric bikes, or read our article on Electric Bike Battery Storage & Winter Care. Still have questions? Our expert staff will help you find which bike is right for you.
Text With A Human: 952-243-5476
Live Chat: Click the chat icon in the lower righthand corner of this screen.
Phone: 952-351-9148
Email: braintrust@eriksbikeshop.com
Store: Find A Store
Toll Free: 877-885-2453
ABOUT ERIK'S
Erik was only 13 when he started ERIK'S in 1977. His first bike, a hand-me-down from an older family member, sparked his interest in bikes. With entrepreneurial spirit and the money he saved from his job as a paperboy, Erik began his business. ERIK'S Bike Board Ski has grown into the Midwest’s leading bike, snowboard, and downhill ski retailer. We are passionate about our sports and experts on all the gear we carry! Learn more about ERIK’S history.




